A hard-hitting educational workshop for printers and publishers that prepare Periodicals newspapers has been announced by the National Newspaper Association for March 16, 2016, in Washington.
Practical and detailed, the event will focus on mail preparation techniques to help newspapers improve on-time delivery in the mail. This education program is one of many steps NNA is taking to address an outbreak of subscriber complaints about mail delivery.
NNA President Chip Hutcheson, publisher of The Times Leader in Princeton, KY, said attendees should come prepared to dig into the details of creating bundles and containers, targeting critical entry times so newspapers do not miss transportation opportunities and utilizing new U.S. Postal
Service service hubs. They should also bring their own concerns for top USPS officials to address. NNA will also unravel some of the complexity surrounding electronic documentation and Full-Service IMb.